Wellness, At Altitude
A regenerative collaboration between Therasage and Virgin Atlantic.
Bringing healing into motion for passengers, pilots, and crew.
The Story
Born from Love.
Backed by Science.
Built for Motion.
Therasage began as a mission to heal a daughter. Today, it’s a global wellness brand trusted by doctors, athletes, performers, and wellness seekers worldwide. Founded by Robby and Melody Besner, our family-led company develops infrared-powered, travel-safe tools designed to restore, regulate, and revitalize—especially for those who live life on the go.
Now, we’re teaming up with Virgin Atlantic to pioneer a new era of wellness in the skies.
A New Standard of In-Flight Care
Introducing the first-ever mid-flight wellness ecosystem
Energy Support
Wearable, non-transdermal patches for energy, immunity, and recovery.
Deep Hydration
Hydrogen-structured water for deep hydration.
Infrared Restoration
Infrared tools to support rest and regulation.
Seamless Integration
Integration into lounges, crew kits, seatbacks and more.
Why This Partnership Matters
⚫ Post-pandemic, travelers seek restoration, not just destination
⚫ Crew and pilots are facing stress, disrupted rhythms, and burnout
⚫ Therasage tools are science-backed, portable, TSA-Safe, & ready for flight
⚫ Virgin has the reach and reuptation to redefine wellness at 35,000 feet
This is innovation with heart.
Travel with purpose. Wellness with wings.
Signature Wellness Bundles
Curated, science-backed kits crafted to restore, regulate and revitalize
Each tool is designed to Stack Your Hacks™ and optimize wellbeing in motion.
Wellness At The Gate
Recharge Lounges | Crew Reset Zones | Retail Touchpoints
Transforming Virgin terminals into intentional wellness spaces with infrared chairs, essential oil bars,
and educational guides that calm and connect before takeoff.
Because travel wellness should begin at the gate.
Scalable Vision. Simple Integration
Wellness that fits the Virgin experience - no lift, no liability, all impact.
Virgin Ecosystem Expansion
Beyond the flight:
Wellness Takes Flight:
Global Rollout
Your healing journey begins before takeoff.
Phase 1: Launch — 2025
Where: London (LHR) New York JFK (JFK)
What’s Happening:
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- Healing Flight kickoff event
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- Full-cabin wellness bundles
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- Lounge Recharge Zones
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- Retail pop-ups and press activations
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- Seatback digital ordering
Phase 2: Expansion — 2026
Where: LA(LAX) Orlando (MCO) Dubai (DXB)
What’s Happening:
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- Wellness retail in duty-free shops
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- Lounge wellness upgrades
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- Family-focused wellness experiences
- Global social storytelling campaigns
Phase 3: Global Rollout
Where: Johannesburg (JNB) Cape Town (CPT)
&
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Virgin Voyages, Virgin Hotels, Virgin Galactic
What’s Happening:
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Full Virgin ecosystem integration
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Loyalty wellness rewards via Virgin Red
Regenerative wellness at sea, on land, and beyond
The Heart of It All
This partnership is more than a pitch.
It's a promise: that wellness belongs in motion, and that
together, Virgin and Therasage can build the future of
regnerative hospitality.
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Remember...
"A journey of a thousand
miles begins with a single step!"
Lao Tzu
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